Trade fairs and events

Trade fair gifts, trade fair clothing and stand materials, sorted in one go.

Your stand is booked and the date is set. Now you just need giveaways, lanyards, team clothing, goodie bags and a stand that looks the part. At Maximum Image, you arrange all of it with one contact person, in your own brand identity and delivered in time for your build-up date.

Official supplier to Delhaize · partner of Carrefour for 19+ years
Shirt being printed live with a transfer on the Maximum Image trade stand Maximum Image heat press with logo transfers on a trade stand
1contact person for your entire stand
50,000+products to personalise
24hfree, no-obligation tailored quote
Ownprinting and embroidery workshop in Moerbeke-Waas
Visitors among the merchandise displays at a Maximum Image event
One brand identityfrom lanyard to roll-up

Why everything with one partner

Everything in the same style, delivered on one date.

Separate orders from different suppliers almost always lead to the same result: three shades of green that don’t quite match, one delivery that arrives at the office far too early and another that arrives too late. We look at your trade fair as a whole.

  • Your brand identity applied consistently to giveaways, clothing, lanyards and stand materials
  • Deliveries planned back from your build-up day, not from our production
  • Artwork and proofs by our own graphic design team
  • One quote, one invoice, one dedicated contact person

We’ve been working for companies with tight deadlines for years. We are a partner and official supplier to Delhaize and have been supplying Carrefour for more than 19 years. A trade fair schedule doesn’t scare us easily.

What does your trade fair presence consist of?

Choose what you need, we’ll do the rest.

Some clients only order giveaways, others have us handle the clothing and the entire stand straight away. Each component has its own page with examples and points to watch.

Trade stand activation

Visitors who stay, instead of grabbing a leaflet.

With our heat press on your stand, visitors choose a logo and a size themselves and have a personalised shirt, cap or tote bag in their hands within seconds. Meanwhile, you have time for a real conversation. And because you only print what you need, you’re not left with leftover stock.

10–15 sper printed item
1 power socketis all you need
2 formatschest logo, cap, back or tote bag
Shirt being printed live with a transfer on the trade stand Heat press set-up on a trade stand, ready to print clothing live

Start from your goal

First why you’re there, then what you order.

A trade show with two hundred invited guests calls for something different from a consumer fair where thousands of people walk past. Do you recognise your goal?

01

Reaching as many people as possible

Choose something that stands out in the aisles and make sure you have enough stock for your busiest day.

02

A handful of good conversations

Keep a better gift behind the counter for those who really take the time.

03

Being remembered long after the fair

Choose an item people keep using, not something that’s used up on the way home.

04

Making your team recognisable

Clothing, lanyards and name badges. Start on these earlier than everything else.

05

Making a sustainable impression

Ask for the material information before you promise anything in your communication.

Not sure? Just tell us which trade fair you’re attending and who will visit, and we’ll think along with you. Book a short call

Trade fair planning

When is the best time to start ordering?

Most trade fair problems don’t happen at the fair itself but three weeks before: a logo in the wrong colour, a size that’s suddenly unavailable, a proof that sits waiting for approval. So start as soon as your date is fixed, even if your concept isn’t finished yet.

Running late? Ask anyway. For some items there is a faster route, depending on model and stock.

View the full trade fair planning
  1. 3m
    Three months before the fair

    Goal and first selection

    Decide why you’re there and how much space you have. Make a first choice of gifts and materials.

  2. 2m
    Two months before the fair

    Confirm stand and clothing

    Stand materials and trade fair clothing are confirmed. Send your logo as a vector file, with your colour codes.

  3. 1m
    One month before the fair

    Proofs and sizes

    Proofs are approved and sizes collected. Giveaways and goodie bags go into production.

  4. 2w
    Two weeks before the fair

    Everything delivered

    Everything is ready at your premises, with spares set aside. Transport to the fair is arranged.

  5. 0
    The week of the fair

    Build-up and briefing

    Build the stand, brief your stand team and do a final check of all materials.

  6. +
    The weeks after

    Follow-up

    Follow up your leads quickly and count what’s left, so your next trade fair runs even more smoothly.

Why Maximum Image

A family business that shares the load of your trade fair.

Personal advice

Not an endless product list, but a dedicated contact person who thinks along with you about your audience, budget and timing.

Own workshop and graphic design team

We print and embroider in our own workshop in Moerbeke-Waas and take care of the artwork for your stand and print files.

Logistics that work

We plan back from your build-up day, bundle deliveries and can keep stock for your next events.

Frequently asked questions

Questions we often get.

Can’t find your question? Feel free to call or email us with your trade fair date and we’ll tell you straight away what’s still feasible.

How far in advance should I order?

As soon as your date is fixed. A proof, production and transport together take more time than most people think, and the lead time differs per item and per technique. As a guideline: start around three months in advance. Also take a look at our trade fair planning.

Can everything be in the same brand identity?

Yes, that’s exactly the advantage of ordering everything together. Send us your logo in good quality and your brand colours, and we’ll align the giveaways, lanyards, clothing and stand materials.

What if I only need a small quantity?

That’s usually possible. The minimum quantity depends on the item and the personalisation technique. Some items are available from just a few pieces, for others the threshold is higher. Let us know what you have in mind and we’ll check.

Do you deliver directly to the trade fair?

By arrangement. Many exhibition halls only accept deliveries within agreed time slots and sometimes use an external handling agent, so we need the organiser’s contact details. You usually save time by having the order delivered to you a few days before the build-up and bringing it along yourself.

How many giveaways should I plan for?

Look at the expected number of visitors and where your stand is located. A stand in a quiet side aisle sees fewer people pass by than one right next to the entrance. Ideally work with two tiers, so you don’t run out of stock halfway through the first day.

Can you design my stand materials?

We take care of the artwork for your roll-ups, banners and beach flags based on your brand identity. If you work with your own design agency, we’ll send them the technical specifications so the files are print-ready straight away.

Can visitors have clothing printed live on our stand?

Yes. You hire our heat press and order blank clothing and logo transfers from us. Visitors choose a logo and a size, and the item is printed in 10 to 15 seconds. All you need is a standard power socket. You’ll find all the information on the trade stand activation page.

How much do trade fair materials with logo cost?

That depends on the item, the quantity and the personalisation technique. That’s why we work with tailored quotes: within 24 hours you’ll receive a free, no-obligation proposal tailored to your trade fair and budget.

Ready for your next trade fair?

Tell us which trade fair you’re attending. We’ll make sure everything is ready.

Share your trade fair date, your stand size and what you have in mind. Within 24 hours you’ll have a free, no-obligation tailored quote.

+32 9 345 09 97 · info@maximumimage.eu · Ruprodreef 4, 9180 Moerbeke-Waas, Belgium