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At Maximum Image, your first design proposal comes free with your quote. For more complex design projects or bespoke work, additional design hours may be charged, always communicated transparently in advance, so you know exactly what the investment will be.

The detailed answer

For most standard orders, a design proposal is included in the quote. This covers placing your logo on the chosen garment, in the right position and proportions, with a digital visualisation. That way, you know in advance what the end result will look like.

For more extensive projects, such as a completely new design, bespoke illustrations, several design rounds or more complex collections with multiple styles, a design fee may be charged. This is usually between €150 and €500 excl. VAT, depending on the scope.

What does this mean for your business?

For companies with a well-developed house style and a clear logo, the design phase is usually limited to placement choices. For companies that use clothing as a brand statement and do not yet have a defined look and feel, the design investment is often a crucial part of the project.

What matters is that you know in advance what is and is not included. In every quote, we state explicitly what the design scope is and which additional costs only come into play after approval.

Advice from Maximum Image

Prepare your brief by supplying your logo as a vector file (AI, EPS or PDF), sharing your brand colours as Pantone or HEX codes and explaining how the clothing will be used. The sharper your brief, the more efficient the design process and the fewer design hours need to be charged.

Also read designing corporate clothing.