Home / Branded clothing and merchandise with your logo / Merchandise / Backpacks with logo / Which cycling backpack should you choose for commuting?

You choose a cycling backpack based on water resistance, visibility in traffic and stable comfort while riding. The best models have a roll-top or waterproof zip, reflective details for safety in the dark and a firm back fit that does not shift from side to side. For commuters, a padded laptop compartment is an important extra.

If you cycle to work or class every day, a good cycling backpack is indispensable. As a personalised item with your logo, a backpack like this is also worn on the streets every day, giving your brand constant visibility. Below, we explain what to look out for and which models we recommend.

What makes a good cycling backpack?

A good cycling backpack combines water resistance, visibility and stability. Because you lean forward while cycling and ride in all weathers, these are the features that really make the difference between an ordinary backpack and a true cycling backpack.

The key features at a glance:

  • Water-resistant: a roll-top closure or waterproof zip keeps your belongings dry in the rain
  • Visibility: reflective details or fluorescent material make you more visible in the dark
  • Stability: a chest strap or hip belt keeps the backpack in place while riding
  • Comfort: a ventilated back panel prevents a sweaty back
  • Attachment: some models can be hung directly on the bike frame or pannier rack

Which cycling backpacks does Maximum Image recommend?

We have selected a few models that are ideal for cyclists and commuters. Every model can be personalised with your logo and is suitable for daily use on the go.

Vinga Baltimore travel backpack

A stylish, multi-functional backpack in water-repellent PU material that you can carry as a backpack or a tote bag. You can attach the bag directly to your bike frame, making it ideal for the cycling commuter. With a padded laptop compartment (fits up to 17 inch) and a hidden pocket at the back for valuables. The perfect combination of practical and elegant.

Perfect for: cycling commuters, business use, short trips. View in the webshop.

Reflective roll-top backpack

A backpack made entirely of reflective material that greatly increases your visibility in the dark, exactly what you need as a cyclist in the winter months. The roll-top closure with buckle keeps your belongings dry and the bag firmly closed. An affordable choice that remains attractive for larger runs too.

Perfect for: cyclists, commuters, road safety. Recommended price: from €14.84 excl. VAT.

View in the webshop.

Samsonite Ecodiver roll-top backpack

A premium roll-top backpack from Samsonite, made with recycled materials. The roll-top closure offers extra protection against rain and the quality finish ensures a long lifespan. A sustainable and stylish choice for anyone who cycles daily and values quality.

Perfect for: cycling professionals, a sustainable image, everyday use. View in the webshop.

Is a cycling backpack waterproof or water-repellent?

There is an important difference between water-repellent and fully waterproof: a water-repellent backpack withstands light rain, while a waterproof backpack with a roll-top and welded seams keeps your belongings dry even in heavy rain. For cyclists who ride in all weathers, a roll-top model is the safest choice.

A few guidelines:

  • Water-repellent (PU coating): sufficient for short rides and light showers
  • Roll-top closure: extra protection because there is no zip at the top where water can get in
  • Fully waterproof: for anyone who cycles every day in all weathers, including heavy rain

Not sure what level of protection you need? Our advisers will gladly help you make the right choice based on how you will use it.

How do you personalise a cycling backpack?

A cycling backpack is personalised with a printed or embroidered logo, preferably on a highly visible area such as the front or the flap. Bear in mind that reflective and coated materials sometimes require a specific printing technique, and we are happy to advise you on this.

The most common techniques:

  • Transfer printing: suitable for colourful logos on most materials
  • Screen-printed transfer: cost-effective for larger quantities
  • Embroidery: a premium and durable look

Ideally, supply your logo as a vector file (.ai, .eps or .pdf) for the sharpest result. We always send you a free digital proof for approval first.

How Maximum Image helps you choose a cycling backpack

We help you choose the right cycling backpack for your target audience, use and budget. With our wide range, we deliver a backpack that is safe and functional and makes your brand visible on the streets every day.

What we take care of for you:

  • Personal advice on water resistance, visibility and model
  • A no-obligation quote within 24 hours of your request
  • Help optimising your logo for the right printing technique
  • A free digital proof for approval
  • Sustainable options made from recycled materials

Would you like to know which cycling backpack best suits your project? Get in touch with us for a no-obligation chat.

Frequently Asked Questions

What is the difference between a cycling backpack and an ordinary backpack?

A cycling backpack is specifically designed for use on the bike, with an emphasis on water resistance, reflective details and a stable fit. An ordinary backpack often lacks these cycling-specific features, making it less suitable for rain and road safety. For occasional use an ordinary backpack is fine, but for daily cycling a cycling backpack is the better choice.

Are there cycling backpacks with a laptop compartment?

Yes, many cycling backpacks have a padded laptop compartment, ideal for commuters who cycle to work. Models such as the Vinga Baltimore offer a protected laptop compartment combined with water-repellent material. So your laptop arrives at the office safe and dry.

How important are reflective details on a cycling backpack?

Reflective details are very important for your safety, as they greatly increase your visibility in the dark and in bad weather. Especially in the autumn and winter months, when you often cycle in the dark, they make a big difference. Some backpacks are even made entirely of reflective material.

Can I attach a cycling backpack to my bike?

Some models, such as the Vinga Baltimore, can be attached directly to the bike frame, while others are designed to be worn on your back. If you would rather not wear the backpack while cycling, deliberately choose a model that can be attached. Feel free to ask us which models support this.

What volume do I need for a cycling backpack?

For commuting, a 15 to 25 litre backpack is usually enough, with room for a laptop, lunch and an extra layer of clothing. If you also want to carry sportswear or shopping, 25 to 30 litres is handier. Choose a volume that suits what you carry every day without making the backpack too heavy.

Are sustainable cycling backpacks available?

Yes, more and more cycling backpacks are made from recycled polyester (rPET), such as the Samsonite Ecodiver. That way, you combine road safety and functionality with a sustainable choice. This suits companies that want to showcase their socially responsible image.

What is the minimum quantity for printed cycling backpacks?

Stock models can often be personalised from smaller quantities, with the price per item dropping as the run increases. For a cycling team, a school campaign or an event, this is a great way to create visibility. Ask us for a tailored quote for the quantity you need.

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Kor Notteboom

Account manager

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