The most widely used techniques for corporate clothing are embroidery, transfer printing, screen printing, DTF and DTG. Each technique has its own sweet spot in terms of fabric, design and run size. At Maximum Image, we look at your logo, your choice of garments and your quantities to advise you on the technique that offers the best balance between quality, price and durability.
The detailed answer
Embroidery stitches your logo onto the fabric with thread and gives a premium, tactile finish that lasts a very long time. Ideal for polo shirts, sweatshirts, softshells and jackets. Transfer printing applies a print using heat and pressure. Screen printing is the go-to technique for large runs of T-shirts with a limited number of colours, delivering a crisp, colourfast result.
With DTF (Direct to Film), your logo is printed onto a film that is then pressed onto the fabric. It works on almost any material and is perfect for small runs with lots of colour. DTG (Direct to Garment) prints directly onto cotton garments and is suitable for photographic designs on light-coloured fabrics.
What does this mean for your business?
The right technique depends on your design, your fabric and your run size. A simple logo on a polo shirt? Embroidery. A colourful design on a small run of T-shirts? DTF or DTG. A large volume of T-shirts in two colours? Screen printing. A softshell with embroidery on the chest and a larger print on the back? A combination of techniques.
Durability matters too. Embroidery often lasts longer than printing, but it is not suited to fine details or large solid areas. Printing gives you more design freedom, but can wear faster with intensive wash cycles.
Advice from Maximum Image
We offer every technique in-house in our own production studio. With every quote, you receive advice in which we explain our choice of technique, placement and number of colours. That way, you can be sure your logo will still look great three years from now.
Read more about printed corporate clothing.
